I am an accomplished Digital Marketing Professional with a 22-year track record of success in developing and implementing digital marketing transformation strategies across global markets. My expertise resonates in my ability to conceptualise and implement innovative digital marketing initiatives to increase client revenue and market expansion.
Additional skills I offer include, but is not limited to, the following:
• Augmented Reality (AR) Consultation with 7 years experience in how best to add AR into the Marketing Mix.
• Designing, developing, testing and implementing advanced digital architecture solutions.
• Enhancing the technical performance of the clients’ company and brand through global enterprise business and marketing integration strategies and brand management optimisation.
• Facilitating the development of new digital transformation projects.
• Expertly managing change to improve marketing performance on a global scale.
• Engaging and empowering marketing leaders and employees through training and communication tools.
Highlights of my career include:
• Lead Trainer at Google Singapore DIGITIZE Programme.
• Digital Marketing Transformation Lead for Google and a leading Financial Services client in South Africa.
• Founder of Augmented Reality (AR) Studio with seven years’ experience as an AR Producer.
• AR and Digital Marketing Thought Leader.
• Public Speaker - providing key insights, industry trends and best practice expertise on digital marketing and augmented reality (AR).
Moreover, I earned the reputation of delivering world-class digital marketing transformation services and solutions with a willingness to share my knowledge and contribute my time and expertise in a manner that ensures success to the client.